The competitions that inspire customers to travel across the world.
Major sporting events attract fans from everywhere. Understanding the different categories helps identify the right sales opportunity. (Examples are for illustrative purposes only; please confirm the coverage available in the system.)
Football
Derbies, national championships, and international tournaments—the sport that brings together more fans around the world than any other and gives customers a compelling reason to travel.
Motorsports
Races and championship rounds that combine adrenaline, travel, and iconic destinations. A passionate audience that plans the entire trip around the event.
Basketball and international leagues
Games that draw fans to arenas in major cities, making them ideal for pairing with a complete urban itinerary.
Other sports
Tennis and other major spectator competitions that broaden sales opportunities, subject to availability.